Buck Wild is a new line of seriously tasty snacks. They’re bold, fun and not filled with a bunch of crap. To launch the brand to millennial males and carve out a niche in a crowded industry, we developed a highly engaging website and social media presence. Armed with user-generated content, videos and GIFs, we’ve surpassed all engagement metrics for the website and social channels, and helped exceed sales projections during the first month of trial distribution at Starbucks nationwide.


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