About Us - Havas San Francisco
Our Manifesto
We are one. One family. One soul. We call ourselves a village. A village made up of many voices, many points of view, and many kinds of clients.
This diversity is what bonds us. And makes us special. We believe it’s quite unexpected. And so are we. We are curious. Authentic. And quite ingenious, in fact.
From health to tech our work is fresh. Shockingly fresh. At the same time surprisingly human. Emotional, engaging, and aspiring. Just like us.
Always thinking. Always dreaming.
Let’s create together. And win together.
At Havas San Francisco.
Leadership
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Monette Hagopian
President
Monette Hagopian
President
Monette has over 16 years of experience in the healthcare industry, with a focus on brand marketing, sales, and digital/multichannel strategy, as well as a deep understanding of access, reimbursement, and distribution programs. She has played pivotal roles on blockbuster pharmaceutical brands such as Avastin, Ocrevus, Lucentis, Herceptin and Tamiflu. Monette is driven by the environment and opportunity where brand strategy can connect patients, caregivers and providers within the healthcare space.
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Ernie Lageson
Chief Creative Officer
Ernie Lageson
Chief Creative Officer
Ernie is a brilliant creative force, shaping the Creative Business Ideas® behind our work and crafting winning pitches for clients such as Seagate, PayPal, Genetech and Continental Mills. He has built an impressive 20-year career at leading agencies such as Saatchi & Saatchi, McCann Erickson, and AKQA. Ernie has won awards in diverse areas from consumer electronics to travel and tourism.
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Paul Hicks
Group Creative Director
Paul Hicks
Group Creative Director
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Denise Melone
Executive Director, Business Engagements
Denise Melone
Executive Director, Business Engagements
Denise has worked in the healthcare advertising space for over 13 years. She has experience across the board in multiple disease areas in both the patient and healthcare provider spaces, including neurology, rare -disease, autoimmune, oncology, women’s health, hypertension, and gastroenterology. Her client experience also includes working with Pfizer, Wyeth, Novartis, Amgen, AstraZeneca, Genentech, Bayer, BioMarin, and other smaller biotech firms as well as the CPG space with S.C. Johnson. Her passion has been in bringing products to market with launching over nine medications both globally and in the U.S. While she is originally from southern California, her advertising career has taken her to New York, Berlin, and Chicago, and now she is happy to be back home in California, living in San Francisco. She loves UCLA football, equestrian activities, tennis and being Irish.
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David Mickle
Senior Director, Account Management
David Mickle
Senior Director, Account Management
Dave joined the Havas client services team in 2013 to lead engagements with several of our largest clients. His background includes a deep focus on rare disease, neurology, endocrinology, metabolic disorders, and medical device, including numerous high-profile product patient and HCP launches.
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Lyndsey Sferro Konrad
Director of Talent
Lyndsey Sferro Konrad
Director of Talent
As Director of Talent with extensive experience in the US and Europe, Lyndsey knows how to find the best talent in the world—because she’s been doing it for more than 15 years. Lyndsey has worked at pioneering digital shops like Agency.com and Red Sky Interactive in San Francisco, and at various global agencies as a consultant and recruiter in Paris.
In 2012, Lyndsey returned to San Francisco to help grow the Havas office and shape the agency culture. Through it all, Lyndsey hasn’t lost sight of what matters most. In Lyndsey’s words: “How can I help my employees so they, in turn, can do their jobs to the best of their abilities and create the best work possible?”
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Capabilities
We provide our clients with a full range of integrated tools and services across multidimensional platforms. Our extensive in-house capabilities and best-in-class partners allow us to create custom, purpose-built solutions that help drive our clients’ businesses.
Tools
Want to build a great brand? Start with great tools. In the hands of smart collaborators, our proprietary tools can generate meaningful brand experiences.
The CBI is the foundation of our success in building great businesses. It generates differentiating ideas by bringing together strategic planners and clients in the most imaginative development process.
Prosumers are leading-edge consumers making and breaking markets today. To understand a category, you have to follow these influencers very closely. Our Prosumer database of 55,000 people around the world allows us to predict future attitudes and trends.
This tool enables the crucial analysis of communication conventions. The in-depth study of visual and verbal codes allows us to identify emerging trends and fresh ways of looking at each category.
We track each brand’s position in the marketplace by measuring its traction against that of its competitor's. As in political polling, we can accurately measure brand consideration, or how consumers are likely to vote.